Brand and Web Designer                           Crafting Identity Systems and Digital Interfaces for Global Brands                           Brand and Web Designer                           Crafting Identity Systems and Digital Interfaces for Global Brands                          


Hi, I’m Jose.

I’m a brand and web designer focused on building identity systems and digital platforms. My work includes visual identities, websites, editorial design, and brand applications — always grounded in strategy, structure, and audience resonance.

I currently work at Paseo Studio, where we design brands and websites for cultural institutions, editorial platforms, and organisations undergoing change or transformation.

Previously, I led the rebranding of GetMyBoat as part of the internal team — overseeing its implementation across digital product, marketing, and communication channels.

Before that, I worked at Dyson as part of the EMEA creative team, contributing to brand communication across platforms and regions. Earlier in my career, I worked at AnalogFolk London, where I collaborated on global campaigns for brands like Nike, Santander Bank, and BT.

In 2017, I was awarded second prize in the Penguin Random House Book Cover Design Award.

Selected clients—Dyson, Santander Bank, HSBC, BT, Universidad de Navarra, Getmyboat, Costa Coffee, Booking, Lay’s...